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Message: NutraCea's RiBran DF Reduces Oil Pickup in Frying...

... by Up to 30% While Maintaining Flavor and Texture

SCOTTSDALE, AZ--(Marketwire -02/07/12)- NutraCea (OTCQB: NTRZ.PK - News) (Pinksheets: NTRZ.PK - News), a world leader in production and marketing of stabilized rice bran (SRB), rice bran oil (RBO) and their derivative products, announced the commercial launch of RiBran DF, a low oil content version of stabilized rice bran that offers unique functionality to the food industry. RiBran DF is effective in a number of food applications including use in batters and coatings for fried foods where it reduces oil pickup in frying by as much as 30% while maintaining flavor and texture.

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