VANCOUVER, Dec. 6, 2006 – HealthPricer Interactive (TSX-V: HPC), a leader in comparison shopping for consumer healthcare products, today announced that in November it generated approximately $44,000 in revenue on 139,000 unique visitors to http://www.healthpricer.com compared to approximately $38,000 in revenue on 112,000 unique visitors in October. These figures mark new records for the Company in both monthly revenue generated by healthpricer.com and the number of unique visitors to the web site, surpassing both high marks previously set in October 2006. <?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />
The Company attributes its increasing traffic and revenue figures to better utilization of the traffic and product sales data that it is accumulating as it helps consumers decide where to buy their healthcare products. Knowing the shopping behavior of the online healthcare product consumer allows the Company to target consumers looking for popular products.
"The <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />US consumer market is seeing a trend towards increased purchasing of healthcare products online by the 70 Million visitors searching the Internet each month for healthcare information," says Michael I. Brown, President and CEO of HealthPricer Interactive. "We are building our knowledge base by tracking and retaining consumer behavior, which allows us to identify what products are selling and when. Utilizing this knowledge in our traffic generation strategies enables us to attract more buyers to shop through healthpricer.com, which we believe to be a significant contributing factor to our continuing upward trend in both traffic and revenue."
About HealthPricer Interactive
HealthPricer Interactive Limited is a leader in online comparison shopping for consumer healthcare products. Led by a team of e-commerce professionals, the Company has applied its proprietary technologies to meet the needs of North American consumers looking for easy access to a choice of products and merchants online. Covering 89,000 products from more than 70 merchants, HealthPricer.com is the most convenient way for consumers to search for and perform side-by-side price comparison of healthcare products based on price, brand and other health related attributes. http://www.healthpricer.com .
The TSX Venture Exchange has not reviewed, and does not accept responsibility for the adequacy or accuracy of the content of this news release.
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SOURCE: Healthpricer Interactive
For media:
Asa Zanatta
Tel: (604) 408-1389/(604) 724-7755
azanatta@spiritcommunications.ca
For investors:
Michael I. Brown
Tel: (604) 301-0221 ext.120
mbrown@healthpricer.com
