Company To Enter $3.5 Billion Hair Loss Treatment MarketLOS ANGELES, Jun 07, 2007 -- Auriga Laboratories, Inc. (OTCBB: ARGA), a specialty pharmaceut
ical company with products for the treatment of Xerostomia
, dermatolog
ical conditions
, and acute respirator
y diseases, announced today that it has entered into an agreement to acquire the exclusive U.S. rights to a novel product for hair loss developed by Laboratori
es Carilene, a French-bas
ed developer of therapeuti
c products, including Aquoral(TM
) which Auriga currently distribute
s. The new product will be available without a prescripti
on and promoted through the Company's Consumer Brands division. Currently, this formulatio
n is available in Europe where it has sold over 2 million units since its introducti
on.
In a product trial consisting of 60 patients, this complete hair regimen, consisting of a shampoo and topical lotion, was shown to be effective at minimizing the appearance of hair loss. In addition, data has shown that a user's improved appearance is maintained for a significan
t period of time after the product's use is discontinu
ed. Most products on the market do not have such a lasting effect.
"We are excited to acquire the exclusive rights to this unique product to improve the appearance of people with hair loss," said Philip S. Pesin, CEO of Auriga. "Laborator
ies Carilene has a history of developing highly successful products, and we believe that there is a significan
t opportunit
y to penetrate this large and growing market, currently estimated to generate approximat
ely $3.5 billion in annual sales."
According to published data, by the age of fifty, 85% of men have noticeable hair loss. There are an estimated 60 million Americans who purchase various hair growth treatments annually.
About Auriga Laboratories(TM) Auriga Laboratori
es is a specialty pharmaceut
ical company building an industry changing commission based-sale
s model. The company's high-growt
h business model combines driving revenues through a variable cost commission
-based sales structure, acquisitio
n of proven brand names, introducti
on of new brands, and a strategic developmen
t pipeline, all of which is designed to enhance its growing direct relationsh
ips with physicians nationwide
. Auriga's exclusive prescripti
on and over-the-c
ounter product portfolio includes Aquoral(TM
) for the treatment of Xerostomia
, Akurza(TM) and Xyralid(TM
) dermatolog
y products, and the Zinx(TM), Extendryl(
R), and Levall(R) families of products for relief of symptoms associated with a range of acute respirator
y diseases. For more informatio
n, visit: www.auriga
labs.com.
Forward-Looking Statements
The information contained herein includes forward-looking statements. These statements relate to future events or to the company's future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause its actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond the company's control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statement reflects the company's current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to its operations, results of operations, growth strategy and liquidity. The company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future. Important factors that could cause actual results to differ materially from the company's expectations include, but are not limited to, those factors that are disclosed under the heading "Risk Factors" and elsewhere in documents filed by the company from time to time with the United States Securities and Exchange Commission and other regulatory authorities. Statements regarding the company's ability to increase its sales force and the success of such sales force in selling its products in light of competitive and other factors, the regulatory status and/or regulatory compliance of its products, the estimated market for hair products, the development of additional products, its ability to sustain market acceptance for its products, its dependence on collaborators, the company's exposure to product liability claims, and the company's prices, future revenues and income and cash flows and other statements that are not historical facts contain predictions, estimates and other forward-looking statements. Although the company believes that its expectations are based on reasonable assumptions, it can give no assurance that its goals will be achieved and these statements will prove to be accurate. Important factors could cause actual results to differ materially from those included in the forward-looking statements.
Contact:
Auriga Laboratories, Inc.
Philip S. Pesin,
310-461-3606 Fax: 310-564-1991
ppesin@aurigalabs.com
or
CEOcast, Inc.
Andrew Hellman,
212-732-4300
Adhellman@ceocast.com
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