I believe that the current financial mess will result in a return to more fundamental-based investing and that move will benefit mine developers. It won’t happen overnight, but it will come.

Media players, FM transmitters, cameras and other entertainment additions attract some, but deter those who just want the basics. Even the more practical functionality, like the location of the closest petrol station, safety manuals, routes to save fuel etc. can be a distraction when you simply want to focus on getting from A to B.

Stand-alone devices here are generally reaching at least their fourth generation, but mobile phone giants are also weighing into the market share war.

In addition to the above, the early adopters of this technology according to iSuppli was an elder demographic. As the youth market taps in this will simply grow even bigger.