Commercialized a highly effective skin cancer scanning device

Used for over 12 years and supported by more than 15 published clinical studies

Sponsored
Message: Beacon Securities

Thank you for your question. Our goal is to continue to add our presence in Latin & South American Countries. With Brazil and Mexico together the total population represents over 300 million people. We are in the final stages of discussions with another country which will add an additional 50 million people. What is interesting is all 3 countries have the same issue in that melanomas are detected at a later stage where the prognosis is much more expensive to treat and the outcomes are poor.

So given this huge opportunity, we think we could deploy over 15,000 SIAscopes just throughout these three countries. So how do you go about getting that kind of market traction? Firstly, you have to have the support of the local thought leaders in the Dermatological community. We have done this in Brazil where there are 8,000 Dermatologists. We are working with the top Dermatologists in Brazil who have accepted our technology as the "Gold Standard" for teledermatology.

Once the Dermatological community endorses us the next step is to work with the ease of access locations like pharmacies.med spas, occupational health experts etc.. This model is replicable across Latin & South America. In 2017, there were more than 115 thousand pharmacies and cosmetics shops operating through physical stores in Brazil, up from 109.6 thousand retailers a year earlier. Mexico was about 50% of this number. Not all pharmacies are suited for our technology but 15,000 is not a big reach when looking at the size and scale of this market. 

In our model, it will take approximately 3 years for full deployment. If we are successful with this goal our revenue numbers will be ~ $30 million in hardware sales and once fully deployed another ~$54 million in recurring revenue for a total of $84 million. I know this will sound pretty lofty but this market is huge and we have the solution to a problem that is epidemic in these countries. I hope this helps give you some perspective.

 

 

Share
New Message
Please login to post a reply