I heard the same Iamsorry.
I'm hoping that any stories will be released soon after the name change is official and the new website is launched. If I was a tech writer I'd rather press the story after the name change so that it won't get stale as quickly. Also, if the article gets published on the POET website it will push traffic to their site from there.
If what we heard is true, that the website is almost ready, then we could be very close to a media push led by Atomic.