developing products to protect hearing and improve listening

Creator of award winning eers custom-fitted earphones

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Message: Re: Pnosker.com
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Jan 24, 2012 08:52PM
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Jan 25, 2012 07:26PM

You’re absolutely right; indeed this is a very good review. Sonomax has done a lot of improvements on its new models, the PCS-150 and PCS-250. Here are some of the highlights:

“The new design of the PCS-150 and PCS-250 earphones incorporate a low profile, ergonomically shaped design and earloop that comfortably cradles the back of the ear while providing the channel for the wire from the sound source as well as assisting the user in proper insertion and removal. The user will also be able to answer phone calls on their Smartphone through the use of the integrated in-line microphone.Struggling to hear the phone conversation due to exterior noise is now eliminated due to the incoming sound having the advantage of the acoustically sealed earpiece.Also included in this new product line is an entirely redesigned consumer packaging as well as enhanced single button activation for the SonoFit system which will greatly enhance the ease of use.”

As for revenue? The Arabian Prince is quite confident that we’re going to hit the 300,000 unit plateau by year’s end. At $200 per unit that’s $60 million. Let’s say Sonomax earns 10% of that; that would be a cool $6 million for its coffers. But in the interim, Sonomax probably will need more money to achieve the above mentioned goal, so we the 3,860 shareholders could help the company by not selling any of our holdings under 20 cents. By the way, none of mine’s for sale for less than 1 dollar.

"Our goal is simple: to become a global brand in our niche that people arrive at the store and ask for the Eers as they do already for Bose," said Arabian Prince, director of design for the Montreal company.

To achieve this, the manufacturer put on an impressive marketing and hopes to sell 300,000 copies of its new product by the end of the year. ” That’s the minimum. We will do more than that, "continues the designer.

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