High performance thermal management devices for microprocessors and electronic components for the computer industry

Global Market was an estimated $3.8 billion in 2010 and will reach $5 billion by 2013

Rouchon Industries Inc. Profile

Rouchon Industries Inc. RCHN:PINK

Doing business as:

“Swiftech is considered by many to be the founding father of the liquid cooling industry for personal computers.”

Why Invest In Swiftech? Real Products, Real Revenues, Real Performance

  • Received Editor’s Choice Award from TweakTown.com
  • The Company has pioneered several groundbreaking technologies never used before in cooling personal computers.
  • Includes air, liquid and thermoelectric cooling devices
  • Industrial customers include many of the world’s largest IT chip makers
  • A major chip manufacturer has been Swiftech’s largest account since 2004
  • Retail customers include gamers and overclockers running their PC’s at high speeds
  • Operates a wholly-owned Chinese manufacturing subsidiary in China
  • Swiftech is successful and profitable
  • Only 22.5 million shares outstanding
  • Market Cap of < $1,000,000 gives investors opportunity to grow with Rouchon
  • Swiftech has increased revenues and profits for the last 10 years

2010 Key Financial Highlights:

  • $3.2 Million in gross revenue
  • Revenue increased 22% ($600k) year over year
  • Gross profit was up 41%
  • Net income before taxes up 121% to $197K
  • Zero Long-Term Debt

The Market at a glance

According to a report published by Bcc research, the global market for thermal management hardware in the computer industry was approximately $3.8 billion in 2010 and will reach $5 billion by 2013, at a compound annual growth rate of 10.3%.

The Company at a glance

Rouchon Industries Inc., dba Swiftech® (OTC Pink symbol RCHN) is in the business of engineering, manufacturing, and distributing high performance thermal management devices for microprocessors and electronic components for the computer industry; this includes air, liquid, and thermoelectric cooling devices such as heatsinks, waterblocks, radiators, pumps, liquid cooling kits, and thermal tools. View the entire product lineup here.

Business Profile

Consumer oriented products account for approximately 70% of the company’s revenues, and industrial applications account for the balance. Swiftech’s consumer market space is primarily composed of do-it-yourself computer enthusiasts, gamers and overclockers, whereas its industrial market space is composed of leading IT industry chip makers. In the consumer products sector, retail and wholesale channels account for approximately 80% of Swiftech’s revenues and OEM channels account for the balance.

View Complete Product Line Up

Stock Info

Financial Reporting/Disclosure
Reporting Status Alternative Reporting Standard
Audited Financials Not Available
Latest Report Nov 10, 2010 Attorney Letter with Respect to Current Information
CIK 0001321084
Fiscal Year End 12/31
OTC Market Tier OTC Pink Current
Profile Data
SIC - Industry Classification IT
Incorporated In: CA, USA
Year of Inc. 2001
Employees 11 a/o Jun 30, 2010
Company Officers
Gabriel Rouchon Chairman, CEO
Elena Alday Secretary
Company Directors
Gabriel Rouchon Chairman

Founded in 1994 by Gabriel Rouchon, Swiftech™ has emerged in the past ten years as one of the leading forces driving the high-end thermal management scene in the personal computer industry.

Pioneering work, innovation, and an uncompromising dedication to high performance and quality have resulted in award winning products setting standards for others to follow.

Corporate Mission

Technological leadership:

  • Performance, Quality and Cost Effectiveness
  • Innovation
  • Superior thermal and Mechanical design
  • Compliance with industry standards
  • Research & Development

Dedication to customer satisfaction:

  • Comprehensive documentation
  • Responsive customer service and technical support

Company History

Swiftech was established in 1994 and incorporated in 2001. Its sales skyrocketed in early 2001 following the release of the MC370 line of heatsinks. Reviews of the heatsink in the Internet Press propelled Swiftech into the limelight as the number one source for high-performance heatsinks in the aftermarket computer parts Industry.


1994: Swiftech is founded to maintain high-end UNIX imaging systems.

1997~98: Swiftech evolves to a system integrator for high-end personal computers.

1999~2000: Swiftech begins developing advanced overclocking solutions using thermoelectric cooling devices based on the Peltier effect to refrigerate processors below ambient temperatures. These solutions require much larger heatsinks than commonly available on the market. Swiftech adopts the “thin pin” heatsink technology and engineers form factors to work with its Peltier devices in mainstream CPU’s such as the Celeron and Pentium 3 processors. In parallel, the company starts developing and manufacturing liquid cooling systems to further improve the thermal efficiency of its Peltier based refrigeration solutions.

Turning point in Swiftech history: As AMD hits the market mid 2000 with the Athlon processor, users are caught by surprise by its unprecedented heat dissipation requirements. Swiftech on the other hand already has high-end heatsink solution due to its thermoelectric coolers. The MCX370 heatsink is uncovered by Tom’s Hardware at the end of 2000, and the resulting publicity propels Swiftech to a high performance market leader overnight.

2001: Swiftech develops a patent for a helicoid pin to improve its heatsink dissipation characteristics, and pioneers several groundbreaking technologies or implementations never used before in cooling personal computer: (1) copper-based heatsink fan; (2) oversized 80mm fans; (3) high speed fans; (4) advanced highly flat heatsink base with lapping; (5) secure retention system to motherboard with proprietary retention mechanism to compensate for the high weight of the heatsink fan devices.

2002: A US Patent is obtained for the Helicoid pin technology in November 2002.

Swiftech anticipates Intel recapturing the enthusiast market and develops advanced heatsink solutions for the Intel Pentium 4 processor. This results in the beginning of Swiftech’s cooperation with large OEM's. Swiftech reinforces its performance leadership and diversifies its advanced thermal management offering by intensifying focus on liquid cooling solutions.

2003: William Adams joins Swiftech as VP engineering, and develops a comprehensive testing facility unmatched in the industry. The MCX “V” series line of heatsinks is created to improve heatsink performance at low noise levels. The H20 line of liquid cooling products acquires an industrial dimension thanks to strategic partnerships with high-volume manufacturing facilities.

2004: A major chip manufacturer becomes Swiftech’s largest account. OEM agreements are concluded with Voodoo PC, Corsair Memory, and an exclusive distribution agreement is concluded with the pump manufacturer Laing Thermotech. The H20 series liquid cooling kits garner more industry recognition awards than any other product in the Company’s history. Gross revenues increase by 37% compared to 2003.

2005: Swiftech becomes a publicly traded Company, and is listed on the "Pink Sheets" stock exchange under the trading sympol RCHN.pk.
The company transfers a large portion of its manufacturing operations to China for high volume production. Stephen Mounoloux joins Swiftech as thermal engineer. At only 25, Stephen holds two Masters Degrees in thermal dynamics and fluids dynamics, and his scientific rigor and expertise in the field lead to significant progress in Swiftech's OEM as well a new product development activities.

2006: Swiftech USA moves to a 4400 sqft facility in Lakewood, CA to accomodate its steady growth. In parallel, Swiftech Shenzhen Ltd is formed, and hosted in a 10,000 sq ft facility.

2007: This year is marked by an explosion in OEM activity and a steady increase in retail channel sales. The Micro Center chain of computer stores becomes a Swiftech reseller. Altogether, this results in a 50% increase in gross revenues from 2006, as well as record year in gross profits.

2008: Swiftech reaches a landmark in gross revenues by breaking the $3 Million mark. The strategic investments made in 2005 by moving manufacturing operations to China, and the investments made in highly qualified engineering personel are finally paying off.


In its ten years manufacturing thermal management devices for the personal computer industry, Swiftech has consistently demonstrated leadership through innovation, and a relentless commitment to pushing the performance enveloppe of its cooling systems. Considered by many to be the founding father of the liquid cooling industry for personal computers, Swiftech defines quality and performance standards for others to follow. This has been accomplished despite intense pressure from heavyweight industry players with powerful sales and marketing acumen. Swiftech's name is now recognized worldwide, and synonymous with Performance, Quality and Value.

Last changed at 16-Jan-2013 05:38PM by AGORACOM-GT