But why not mention BFYY in the letter? Where is the problem to do that? Tell me, s.p.! Especially in case those 3M would not have gone, the financial situation would be much different. So it seems you have missed that, or said in your words 'misinterpreted'. 

Mgmt Haß significant problems in creating reader orientated communications! Any clerk in a burger restaurant taking your order can perform better!