In this video, CEO of Else Nutrition Holdings, Hamutal Yitzhak, speaks about how the company is now disrupting the infant formula industry.
Else is a patented baby formula from three plants. It also meets the nutritional gold standard composition values of breast milk. There are no external additions of macronutrients and it's free of antibiotics, gluten, hormones, hexane and GMOs. The formula has been medically-endorsed by leading pediatric experts.
Cow’s milk is a common dietary component of the world's population. For thousands of years, milk has been consumed as a beverage and used to produce a variety of foods. Despite this, many children have sensitivities to it. While some kids exhibit allergic reactions, others experience digestive issues.
Ensuring that a child has a balanced, healthy diet can be a challenge for parents. Every family situation is different, but a variety of factors can prevent children from eating nutritious foods. Some families live in communities where access to fresh food markets is limited.